A curated list of SEO tools!
Analysis and Site Auditing
- Raven Tools - SEO software focused on site audits and rank tracking.
- Screaming Frog SEO Spider - Industry-leading website crawler for technical SEO audits.
- Seobility - All-in-one SEO software including crawler, rank tracker, backlink checker, and reporting tools.
- Ubersuggest - Free SEO tool specializing in generating keyword ideas.
- Woorank - Tests your website according to more than 70 SEO criteria.
- OptimalUX - Real-time SEO patching and A/B testing for flawless web experiments.
Content and Social Media
- Buzzsumo - Analyze which content performs best for any topic or competition.
- ContentStudio - Discover niche-relevant content and share it on your social media channels.
- SimilarWeb - Discover your world rank and get information about traffic and referrals.
- SearchAttention - Optimize your content for AI Search Engines like Google AI Overview, Perplexity or SearchGPT.
Documentation and Guidelines
- Applinks Documentation - Use meta tags to create deep links for your apps.
- Diretrizes para Webmasters - Google guidelines for webmasters.
- Open Graph Protocol - Meta tags protocol used by Facebook.
Keyword and Competitor Research
- AHrefs - Backlinks searcher and SEO reporter.
- Keywordtool.io - Keyword search tool for Google, YouTube, App Store, and Bing.
- Open Link Profiler - Discover who is creating backlinks to your site.
- SemRush - Comprehensive tool for analyzing website keywords.
Performance and Speed
- Google Mobile Friendly Test - Test your site’s mobile compatibility according to Google.
- Google PageSpeed Insights - Test your website's performance and get optimization tips.
- GTMetrix - Measure your site’s Page Load Time, Total Page Size, and Total Requests.
- Loader.io - Cloud-based load testing.
- WebPageTest - Test your website’s performance and loading speed.
Rich Snippets and Structured Data
- FAQ Schema Generator - Instantly generate FAQ structured data to improve your click-through rate.
- Google Rich Results Test - Test your microdata markup and see examples.
- JSON-LD Schema Markup Generator - A utility to build schema markup using JSON-LD.
- Open Graph Debugger - Debug Open Graph metadata.
- Schema.org Full List Documentation - Full list of schema.org recipes for implementing structured data.
Articles and eBooks
- 🇧🇷 eBook O Guia Completo de SEO em 2015 e Além - Ebook about SEO written in Portuguese.
- 🇧 15 Awesome SEO Tools to Spy on Your Competitors - Explore SEO tools for analyzing competitors.
- 🇬🇧 Faster Sites: Beyond PageSpeed Insights - How to make your website load faster.
- 🇬🇧 How Online Reviews Impact Local SEO - Explore how reviews affect local SEO.
- 🇬🇧 How to Rank in 2018: The SEO Checklist - SEO checklist for ranking in Google.
- 🇬🇧 How to Write Great Schema Markup for Your Company - SEMrush guide on writing effective schema markup.
- 🇬🇧 Mastering SEO for Developers - How developers can optimize websites for SEO.
- 🇬🇧 The Definitive Guide to SEO for this year - Comprehensive SEO guide for 2024.